History & About
Below you will find information on how the Brampton Santa Claus Parade has evolved and grown over the years.
Under the auspices of the Brampton Board of Trade, the Santa Claus Parade was resurrected as a Community Parade that was held on the 3rd Sunday of November. The Sunday afternoon Parade drew crowds of 20,000 to 25,000 along the Parade route.
It was decided, by the Organizing Committee, to change the Parade to a nighttime Parade. The adjusted time moved the Parade to 5:00 pm on the 3rd Saturday of November.
The dramatic change in format resulted in an over 100 percent increase in spectators - to 45,000 along the route in the very first year. With an express goal of attracting more viewers, the Organizing Committee has consistently improved and enhanced the Parade, resulting in average crowds of 100,000 along the route. The 2012 Parade reached a Police-estimated record crowd of 160,000 spectators.
25th anniversary of the nighttime Parade was celebrated with many new additions to the Parade, including a 30’ tall Toy Soldier balloon as well as a newly designed Santa float!
The Organizing Committee’s mission continues to be to maintain a safe and entertaining Community Parade. With the support of our Sponsors, and our Community Partners, the Brampton Santa Claus Parade has become the largest single-day event in the Region of Peel; and the largest night Parade in Canada.